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- Fieldline Comics #Q3: The Quarter in Panels
Pop comic book explainer · 34 seconds · English
Fieldline Comics #Q3: The Quarter in Panels
A 34-second quarterly recap for a company all-hands, drawn as a pop comic book. Three wins, one miss and one bet for next quarter, each in its own panel, ending on “On to Q4.”
- The brief
- “Fieldline's Q3 in 30 seconds, for the company all-hands. Three wins: 120 new customers, drive time down 24% across all crews, and the Denver launch. One miss: the mobile app slipped to November. One bet for Q4: AI dispatch that re-plans the day on its own. Fast, punchy, fun, like a comic-book recap. End on the Fieldline logo and 'On to Q4.'”
- Style
- Pop comic book
- Length and frame
- 34 seconds · 16:9
- Made for
- Talks and presentations
How it was made.
The brief listed the numbers and asked for a comic-book recap. The director made the quarter an issue: a cover, one panel per win, a “meanwhile” panel for the miss and a cliffhanger for the bet.
Every figure in the brief is on screen as it is said: 120 new customers, drive time down 24%, the Denver launch, the app slipping to November. It cost about $3 of model spend to make.
Every Explainers film is made the same way: one sentence in, a storyboard you approve, then the director paints, voices, scores and animates it, and a critic model grades the cut before you see it.
Transcript
- Fieldline's Q3: three wins,
- one miss, one big bet.
- Win one: a hundred and twenty
- new customers signed on.
- Win two: drive time down
- twenty-four percent company-wide,
- so less time on the road,
- more time on the job.
- Win three:
- we touched down in Denver.
- The miss?
- The mobile app slipped to November.
- We own that.
- The cliffhanger for Q4: AI dispatch
- that re-plans the day on its own.
- On to Q4.
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